Remote Care Partners (RCP) is a technology company dedicated to transforming the way senior patients interact with their physicians.
A revolutionary new offering, RCP launches Healthy Connect, an integrated telehealth model that provides continuous monitoring and care to “high-risk” patients—revolutionizing the doctor/patient relationship and creating the ultimate peace of mind for seniors and their families.
Shared Vision Marketing created and activated a 360-degree launch plan to drive awareness and adoption of Healthy Connect’s innovative offerings.
Revolutionizing Patient care
Healthcare
We developed a multi-pronged push/pull strategy to introduce Remote Care Partners’ new Healthy Connect brand—driving awareness and adoption among three very different customer segments: physicians, seniors, and the adult children of seniors who serve as caretakers/gatekeepers.
From traditional television advertising to doctor’s office activations and enrollment materials, we increased program enrollment by +212%.
