Branch Alliance for Educator Diversity (BranchED) is the first and only nonprofit organization in the nation dedicated to strengthening and growing educator preparation at Minority Serving Institutions (MSIs).
With the larger goals of both diversifying the teaching profession and intentionally addressing critical issues of educational equity for all students, BranchED hopes to prepare 100,000 highly effective, diverse teachers to impact 100 million students by 2027.
BranchED looked to Shared Vision Marketing to refresh their visual and verbal identity with the launch of their new strategic plan.
A higher standard in education
Non-profit
We introduced a bold new brand identity, featuring a refreshed logo, dynamic color palette, modern typography, and thoughtfully designed brand elements. This created a cohesive visual language to be used across touchpoints to resonate with a range of audiences from students to teachers to donors.
This brand evolution was seamlessly extended across video content, print materials, and digital platforms, ensuring a consistent and impactful presence.
